..unless people read it! I learnt the other day that people are most likely to visit a blog if they have read about it in someone else's blog. Apparently this beats search engines and any opther form of referral. I got this information from Graham Jones who specialises in internet marketing and optimising your presence on the web. Here's a link to his blog - http://www.grahamjones.co.uk
It's worth a visit - he's always giving away free stuff!
And if you write a blog on energy and climate change issues as I do, send me a link and I'll put it in another post - and I hope you'll do the same for me!